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Aware Soho Mens Briefs
Aware Soho underwear began in 2001 on Old Compton Street, Soho (London) as the first ever men's underwear shop in the UK selling other brands, Aware gained international recognition when it launched its first collection in 2004.
One of Aware Soho's best sellers is the round bum shorty which gives any bum a fantastic lift without having to spend hours climbing steps at the gym! A bubble bum that you can proudly show off at the gym or preparing breakfast for two in the morning. Other styles include the low rise briefs, with their retro look and overlay contrast stitching, the boxers with a longer leg and a wider back for more comfort and the jockstrap, a firm favourite with athletes.
Aware's quality is second to none as they only use the softest Egyptian cotton and elastic waistbands making the Aware Soho underwear brand a must buy.
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Was $37.96
Now $18.98
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